City of Happiness – Luma Village

Project Info

Client: Brandloundge Agency
Project: City of Happiness - Luma Village
Website: xxxxx

Project Description

Project_Description

Luma Villages needed to give Mohammed bin Rashid Al Maktoum Vice President and Prime Minister of the UAE and ruler of Dubai and investors, a compelling reason to find out more about this community development project. As there was no physical location, WOW needed to find a compelling way to entice curiousity. They created an emotional and aspiration video using stock footage, music and motion graphics which was successful in its goals.
Responsibilities: Creative and art direction, storytelling, storyboarding, music and sound design – post-production, motion design.